Princess Pullen

Princess Pullen is an experienced marketing professional with a strong focus on client analytics and consumer insights. Currently serving as the Lead of Client Analytics Strategy at Macy's Media Network since May 2022, Princess manages end-of-campaign reports, leads client meetings, and collaborates with various teams to drive sales growth, particularly in the beauty sector. Previously, Princess held multiple roles at CITY Furniture from 2015 to 2022, including Senior Manager of Consumer Insights, where data synthesis informed marketing strategies and consumer engagement. With a foundation in marketing and retail merchandising, complemented by degrees from Florida International University and Florida State University, Princess has developed expertise across various marketing channels and tools, enhancing customer experiences and optimizing campaign strategies throughout a diverse career trajectory.