Jimmy Richards

Jimmy Richards is a seasoned creative professional with extensive experience in the apparel industry, currently serving as Vice President of Creative & Design at Mad Engine Global, LLC since September 2021. Previously, Jimmy held the position of Vice President of Art/Design at Fifth Sun for eight years, where responsibilities included driving creative vision across various demographics, collaborating with senior sales leadership, and managing a large team of creatives. Key accomplishments during this tenure include the establishment of an effective employee mentorship program, an autonomous art direction system that enhanced artist output by 33%, and the development of successful communication strategies resulting in increased account growth. Prior roles include Senior Art Director and Art Director, where Jimmy demonstrated expertise in leading creative initiatives and securing high-profile licensing agreements with major brands such as Warner Brothers, Disney, and Marvel. Additional experience includes managing apparel categories and directing design teams at Bioworld Merchandising and Mad Engine/Logotel.