MAD-UP
Hervé LARONZE is an accomplished leader with extensive experience in management and technical support across various industries. Currently serving as the CEO of MAD-UP since 2022, Hervé oversees general management and the implementation of commercial strategies and customer services. Prior roles include Site Director and Customer Services Director at FLUIDRA, where Hervé was a member of the Executive Committee in France and previously with Zodiac Pool Care Europe in multiple leadership positions for over a decade, significantly contributing to customer services and technical support. Earlier career experiences include roles at Ferro Corporation and a Ph.D. in Solid State Chemistry and Materials Science from Université de Bordeaux, highlighting a strong technical background that complements managerial acumen.
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MAD-UP
MAD-UP offers the possibility to choose between the main protocols based on existing scientific studies on "BFR Training". This allows you to find the best solution to achieve your goal. During the protocol, MAD-UP PRO® gives all the information and indications allowing the patient to follow his exercise. This allows the practitioner tolet the patient safely follow the scheduled session. Changes may be made during the session to achieve the objectives in accordance with the recommendations.