Madden Media
Elise McClain is a skilled content strategist with extensive experience in SEO marketing, UI/UX design, and data management. Currently working at Madden Media since August 2020, Elise has led content strategies for multiple client accounts while managing diverse teams of independent contractors and employees. Previous roles include content specialist and reporter positions at Arizona Sonora News Service and Tucson Local Media, where Elise produced impactful stories and analyses on significant local issues. A graduate of the University of Arizona with a degree in Journalism, Elise has consistently utilized data-driven approaches to enhance content performance and user engagement across various platforms.
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Madden Media
A destination is defined by the stories that visitors know, experience, take with them, and share. Madden Media has been telling stories and delivering results for over 35 years. Madden Media is one of the nation’s leading providers of custom and cooperative destination marketing solutions, in both digital and print. The company produces award-winning tourism promotions, offering more than 950 Destination Marketing Organizations around the country innovative, effective, and affordable media programs. Madden Media’s clients range from state tourism offices to towns with populations of less than 1,000. Through cooperative programs and a multitude of other marketing solutions, Madden Media specializes in finding ways for destinations to attract new visitors―connecting people to places.