Madden Media
Lesley Rowbal is the Director of Destination Strategy at Madden Media, with previous experience as Director of Marketing Operations at West Edge Collective and Marketing Manager at the same company. Lesley also worked as Account Services Manager at Cabela's and Creative Services Manager at Wyoming Office of Tourism. Lesley holds a Master of Business Administration with a focus on Digital Marketing from Chadron State College and a Bachelor’s Degree in Journalism from the University of Wyoming.
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Madden Media
A destination is defined by the stories that visitors know, experience, take with them, and share. Madden Media has been telling stories and delivering results for over 35 years. Madden Media is one of the nation’s leading providers of custom and cooperative destination marketing solutions, in both digital and print. The company produces award-winning tourism promotions, offering more than 950 Destination Marketing Organizations around the country innovative, effective, and affordable media programs. Madden Media’s clients range from state tourism offices to towns with populations of less than 1,000. Through cooperative programs and a multitude of other marketing solutions, Madden Media specializes in finding ways for destinations to attract new visitors―connecting people to places.