Caroline Westfallen

Caroline Westfallen is an accomplished project manager with extensive experience in healthcare management, currently serving at Madison Medical Affiliates since January 2018. In the role of Project Manager and Recruiting & Retention, Caroline leads initiatives focused on revenue growth and operational efficiency. Previous positions include Manager of Clinical Optimization, where responsibilities involved enhancing revenue through project oversight while bridging clinical and revenue cycle operations. Additionally, Caroline managed various clinics, oversaw quality and EHR coordination, and worked on patient experience enhancements as a Quality and Patient Experience Intern. Educational qualifications include a Master of Business Administration with a concentration in Healthcare Management and a Bachelor's degree in Health Care Administration and Business, both from the University of Wisconsin-Milwaukee.