Magic Beans
Giovanni Perri is an accomplished growth marketer and entrepreneur with extensive experience in driving customer acquisition and enhancing marketing strategies across various industries. Currently serving as Co-Founder and Growth Marketer at Magic Beans since May 2024, Giovanni focuses on optimizing customer conversion through behavioral science. As the Founder of The Growth Hustlers since August 2018, Giovanni provides tailored growth marketing services to small and medium-sized businesses. Previous roles include Head of Growth at Ideal Flatmate, Senior Growth Project Manager at Rebelhack, and Senior Email Marketing Analyst at Zeta Global. Giovanni holds a degree in Marketing from Università degli Studi di Parma and has a background in IT and programming from ITIS Leonardo Da Vinci of Parma.
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Magic Beans
Outgrow others with our Essential Growth Marketing service: Your activities drive visits to your site, and you hope most visitors will click through. But how many actually do? Here’s where we come in, bringing a focussed growth approach enjoyed by many companies such as HubSpot and Slack. While most agencies focus on driving visits to your site, very few ensure that the maximum number of customers are converted. We focus on what others have missed — converting more of the customers who land on your site by extracting value at every stage for that unexpected magical growth. The Sprinkle of Science: To create better and more thoughtful experiences, we transform your marketing using behavioural science and data to nudge your customers where you want them. We use proven frameworks such as the EAST model, which claims that behaviour change occurs when it is Easy, Attractive, Social, and Timely.