Geoffroy Franqueville

Geoffroy Franqueville has extensive experience in marketing and omnichannel strategies, currently serving as Chief Marketing & Omnichannel Officer at Magimix since June 2018, where strategic direction is provided to drive global growth through various sales channels and brand communication. Previously, as Global Omnichannel Director at MAKE UP FOR EVER, Geoffroy spearheaded brand transformation and profitability by integrating distribution channels. As DTC E-Commerce & Chief Digital Officer for T.O by Lipton at Unilever, Geoffroy established the company’s first organic direct-to-consumer business. Earlier roles included leadership in social media strategy at SFR and digital marketing positions at L'Oréal, where outcomes directly contributed to brand recognition and digital presence. Geoffroy holds advanced degrees in IT Business and Telecommunication Management from Centrale Lyon and business management from emlyon business school and EMLV.