Mirian Iturriaga Perez

Marketing Local Y De Clientes at Mahou San Miguel

Mirian Iturriaga Perez currently holds the position of Marketing Local y de Clientes at Mahou San Miguel since June 2019, and serves as Gestora de Mercado. Additionally, Mirian has been with Zamora Company in Field Marketing since November 2016, where responsibilities include identifying and segmenting brand-creating locations and overseeing promotional plans. Prior experience includes a significant role in Trade Marketing at Zadibe S.L from March 2007 to December 2016, managing BTL budgets and national promoter training. Earlier roles include customer service at The Swatch Group España and various administrative responsibilities. Mirian's educational background features a course in Online Marketing from Universidad Nacional de Educación a Distancia, a Master's in Marketing Management from ESIC Business & Marketing School, and degrees in Social Work and Sociology from UNED and Universidad Pública de Navarra, respectively.

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