Major Cineplex Group
Narute Jiensnong is a seasoned marketing professional with over 13 years of experience, currently serving as the Chief Marketing Officer at Major Cineplex since November 2004. Ascending to this role by age 35, Narute became the youngest C-Level executive in the company, overseeing flagship locations and international business initiatives. Additionally, Narute holds a Board of Directors position at Major Cineplex International, focusing on expansion in Southeast Asia. Past roles include Head of Marketing for flagship locations and project lead for significant expansions in Cambodia and Laos, showcasing expertise in customer experience, marketing strategy, and business development. With a strong academic foundation in International Relations and Marketing from Thammasat University, Narute has also contributed as an adjunct lecturer at Bangkok University and served in various marketing roles in previous organizations.
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Major Cineplex Group
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Major Cineplex Group Public Company Limited is a Thailand-based company engaged in cinema operations and entertainment services. The business operations are divided into five segments: cinema operations under Major Cineplex, EGV Cinemas, Paragon Cineplex, Esplanade Cineplex, Paradise Cineplex and Mega Cineplex brands; advertising and media services ranging from simple cinema screen advertising to fully- integrated below-the-line media solutions incorporating all media available in the Cineplex network; bowling and karaoke services under the brand Blu-O Rhythm & Bowl; rental and services, which operates retail space rental and service business for both long-term lease and short-term rental, and movie contents, which is the investment in the film distribution business from the upstream theatrical distribution to the downstream home entertainment distribution.