Rafael Mota

Rafael Mota is an accomplished professional with extensive experience in marketing technology and digital transformation. Currently serving as the Chief Operations Officer at Locus, Rafael oversees the overall operations and leads the Martech, Design, and Insights teams. Previous roles include founding ESU Martech, consulting for Alpargatas S.A. and serving as a Senior Global Martech Director at Anheuser-Busch InBev, where significant projects, such as launching consumer rewards platforms and establishing a Global Martech Center of Excellence, were successfully executed. Rafael has also contributed to corporate education initiatives with Makers, focusing on training for Chief Marketing Officers in Brazil. Rafael holds a Bachelor's degree in Communication, Advertising, and Marketing from Universidade Presbiteriana Mackenzie and furthered education at ESPM Escola Superior de Propaganda e Marketing.