Felipe Moreno has a diverse work history in data and advertising strategy. Felipe started as an Analyst at Wunderman in 2013 before moving on to GTB as a Lead Project Manager in 2015. Felipe then became the Head of Analysis at Wunderman Thompson España in 2018. Felipe joined Unidad Editorial in 2020, where they held various roles such as Data Strategist and Director of Strategy & Data. Currently, they are the Head Data & Adtech Spain at Making Science since 2023. Throughout their career, Felipe has demonstrated expertise in data analytics, CRM optimization, and developing media investment strategies.
Felipe Moreno completed their Bachelor's in Computer Engineering at Universidad de Córdoba from 2007 to 2012. Felipe then pursued a Master's degree in Oracle 11g at Grupo Atrium in 2012-2013. Finally, they obtained a Master's in Visual Analytics & Big Data at Universidad Internacional de La Rioja (UNIR) from 2017 to 2019. Felipe also holds various certifications in digital marketing and data science from Google, Udemy, and Coursera.
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