Fernando Florez

Fernando Florez is a seasoned professional with extensive experience in revenue growth and strategic partnerships. Currently serving as Chief Revenue Officer at Making Sense LLC since July 2015, Fernando leads the Sales, Marketing, and Communication teams to align sales strategies with business objectives. Previously, Fernando held the position of Head of Strategic Partnerships at Making Sense, focusing on developing mutually beneficial relationships beyond traditional media campaigns. Prior roles include Marketing Manager at LanderApp, where responsibilities included online media buying strategies, and Community Manager at Making Sense, engaging with users and influencers. Fernando started their career as a Sales Assistant at MCI Group. Fernando holds a Bachelor’s Degree in Public Relations, Advertising, and Applied Communication from Universidad Caece Mar del Plata and completed coursework at Stanford University Graduate School of Business in 2016.