Martin Tussey is a seasoned professional in data analytics and category management with extensive experience in the consumer goods and beverage industries. As a Net Revenue Management Analyst at Haleon since December 2023, Martin drives net sales growth through strategic recommendations for Customer Strategy, Marketing, and Field Sales teams. Previously, as Category Insights Manager at Manhattan Beer Distributors, Martin managed data integrity for Consumer Insights and Analytics, collaborating with key stakeholders across multiple levels. At LIXIL, analytical skills were further honed through performance reviews using retailer POS data. Martin's earlier role as a Beverage Subject Matter Expert at SEI involved managing the Alcoholic Beverage Category in the Convenience Store Channel. A background in various managerial positions, including District Manager at RaceTrac, complements Martin's expertise. Educational qualifications include a Bachelor of Arts in Industrial Chemistry and a Bachelor of Arts in Business Administration and Management from Washington & Jefferson College, with additional studies at Penn State University.
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