Lou Barton is a seasoned digital strategist with an extensive background in digital marketing. Currently serving as a Digital Strategist at Manifesto since January 2023, Lou has previously held roles as a Senior Digital Marketing Strategist at TPXimpact and Digital Marketing Manager at Manifesto. Earlier experience includes a position as Digital Media Manager at Capture, where the focus was on enhancing shopper media for FMCG brands, as well as various roles at MC&C, culminating in an internship as a Media Analyst. Lou holds a Bachelor’s Degree in Management with Marketing from the University of Leeds and completed a year abroad at the University of South Carolina, majoring in Management with a minor in Marketing.
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