Jimisha Thakrar is an experienced SEO professional with a career spanning over a decade, currently serving as Head of Organic Performance/SEO at MG OMD since April 2015. In this role, Jimisha was handpicked to oversee SEO for the group's largest account, Virgin Media. Prior to this, Jimisha worked as Group Organic Performance Director at Manning Gottlieb OMD and as Senior SEO Manager at Starcom MediaVest Group, focusing on developing SEO strategies for UK and global clients while managing teams and ensuring the success of campaigns. Earlier experience includes roles at I Spy Marketing and Data Technology, where Jimisha gained expertise in technical SEO, client relations, and project management. Educational background includes a degree in Business & Management (Marketing) from Brunel University London and an International Baccalaureate from St Dominics International School.