Mapp Digital
Allison Carraghan is an experienced Senior Customer Success Manager at Mapp Digital, specializing in Procter & Gamble and other NE Customers, with a track record of managing client renewals and driving campaign success across omni-channel marketing initiatives. With extensive expertise in client engagement, technical support, and project management, Allison has successfully managed significant revenue accounts and facilitated global marketing campaigns across various digital platforms. Previous roles include customer success management and project management at Procter & Gamble, as well as positions in public relations and marketing across multiple organizations, showcasing a strong background in digital marketing, strategic communications, and brand management. Allison holds a Bachelor of Science in Mass Communications from Towson University and has completed coursework in Corporate Communications at the University of London.
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Mapp Digital
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Mapp is a leading provider of insight-led customer engagement. Mapp has global offices in six countries. More than 3,000 companies rely on Mapp, including Argos, Ella’s Kitchen, Expert, Freesat, Lloyds Banking Group, MyToys, Pepsico, Quint and The Entertainer.