Marie France Lingerie
Joyce Khattar has a strong background in business development, currently serving as Business Development Manager at Marie France SAL since 2016, with previous roles as Senior and Junior Business Developer within the same organization. Prior experience includes working as a Logistics Coordinator at GCLAUMUN from September 2014 to June 2016 and volunteering with Train/Train NGO during the same period. Joyce Khattar holds a degree in International Business from Lebanese American University, earned between 2013 and 2016, and completed education at Lycée Français de Koweit from 1998 to 2013.
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Marie France Lingerie
Marie France is a leading Lingerie brand in Lebanon and the Middle East. Since 1976, Marie France has always been dedicated to the market as an effective and dynamic company in the production and distribution of qualitative, ritzy fashion in leg wear, primarily stockings, tights and underwear. Famed with nothing but leading-edge collections, Marie France is a leader in the hosiery and underwear industry in the Middle East. With a staff totaling more than 300 employees in Lebanon, our global capacity of production is one million dozen annually. Along with an abundance of ingenious ideas, embraced by intense monitoring and clinched hard work, Marie France products have a propensity to unveil the inner magnificence of every woman by offering a rapture of soothe, fashion, and confidence. With a very well managed distribution network, and the most qualified professionals in the market, Marie France products are being sold today in more than 2600 points of sale throughout Lebanon, and are exclusively present in more than 30 boutiques and booths in the country’s finest malls and reputable supermarkets. Marie France is successfully being led to the international scene by maintaining the highest quality price ratio coherently with the development of its collection and the widening of the choices. Marie France is positioned in the medium high end segment where it is characterized by high quality and distinctive products. It targets clientele who perceive hosiery as a necessity, and also attracts a niche looking after brand name and luxury image of this brand. The medium high end segment is considered today the most dynamic segment in the hosiery market with a high growth rate.