Anatani Sena

Anatani Sena is an experienced e-commerce professional currently serving as the Gerente de E-commerce - Vendas e Operações at Marisa S.A. since March 2021, where responsibilities include planning business strategies and managing commercial calendars while monitoring key performance indicators to ensure profitability. Previously, Anatani held the position of Head of E-commerce at Lojas Le biscuit S/A, overseeing commercial strategies across all product categories. A history of managing multi-channel operations as a Commercial Marketplace Manager at Ricardo Eletro and a Marketing/Retail Manager at Grupo Netshoes highlights Anatani's expertise in enhancing channel performance and revenue generation. Anatani's foundational e-commerce experience includes roles at B2W Digital, where skills in purchasing, product management, and strategy development were honed. Academic credentials include an MBA in Business Management from FGV and a Bachelor's in Business Administration with a focus on Foreign Trade from Universidade Presbiteriana Mackenzie.