Vanessa Kuykendall

As Director of Sales, Marketing & Merchandising at Beauty.com, Vanessa Kuykendall led, planned, managed, negotiated, and organized deals with some of the biggest brands and retailers in the biz. Her history also includes influential roles in Marketing and Training & Development at MAC Cosmetics, Tiffany & Co., and The Body Shop.

A strategic marketing planner, she’s also an expert at cultivating and nurturing beauty industry relationships. From maximizing sell-through to increasing sales volume to record highs, she’s been there, done that. Leveraging her massive collection of contacts and established relationships, she brings the world’s prestige beauty brands and Market Defense together, creating unique opportunities to promote new strategies and drive revenue. A Partner in Market Defense, Vanessa is dedicated to each brand’s marketing and merchandising success.

Vanessa rounds out her proficiencies as a savvy spokesperson, celebrity makeup artist, corporate trainer, and trend-spotter.