Ifra Zainab

Ifra Zainab is currently a Market Research Associate at MarketsandMarkets™, a position held since January 2024. Prior experience includes a role as Marketing Lead Intern at SysTools Software Pvt Ltd from February to May 2023, where Ifra implemented strategies to enhance brand visibility on YouTube, resulting in a 15% increase in subscribers, and developed an understanding of cyber security and user behavior through analytical tools. Earlier, Ifra served as a Human Resources Intern at LS HIREMAN CONSULTING PVT. LTD. from December 2021 to June 2022, gaining exposure to HR recruitment processes and sourcing candidates for various companies. Ifra holds a Post Graduate Program in Management with a focus on Marketing and Operations from ICFAI Business School, Pune, and a Bachelor of Business Administration in Accounting and Finance from Jamshedpur Women's College.