Katie Shumacher

Katie Shumacher is an experienced professional in the field of marketing analytics, currently serving as a Partner at Marketscience since November 2017, where responsibilities include leveraging statistical methodologies to optimize clients' marketing investments. Previously, Katie held various roles at Ninah Consulting from 2011 to 2018, progressing from Senior Consultant to Engagement Manager. Additionally, Katie worked as a Statistical Consultant on a project with Dr. Eleanor Feit at the Wharton Customer Analytics Initiative between 2010 and 2011. Katie holds a Bachelor of Science with Honors in Statistics from the University of Michigan.