MARKETview Education Partners
Willis Thompson is a Senior Data Analyst at MARKETview Education Partners, a position held since January 2023, with previous experience in the same role at the same company from January 2020 to January 2022. Prior to this, Willis served as the Assistant Director of Undergraduate Admissions at VCUarts from May 2016 to January 2021 and as an Admissions Data Specialist at the Virginia Commonwealth University School of the Arts from January 2014 to May 2016, where responsibilities included database management and enrollment trend prediction. Additional roles included Fiscal Technician and Coordinator for Student Organization Finance at Virginia Commonwealth University, as well as drumming and tour management for the band Thao and the Get Down Stay Down from 2004 to 2011. Educational qualifications encompass a Master of Decision Analytics from Virginia Commonwealth University and a Master of Education in Educational Policy, Planning, & Leadership from William & Mary, among other certifications in web analytics.
MARKETview Education Partners
About MARKETview Education Partners MARKETview is centered on developing a deep understanding of the specific goals of our partner institutions and identifying the elements critical to their success. Using higher education’s only aggregated and real-time student data set, we provide unmatched market intelligence and earlier insight into the students our partners seek to enroll so they can make better, more informed decisions faster. Our Mission and Values The MARKETview mission is to optimize higher education access and maximize outcomes for students and families. By using a proprietary combination of data, context, and expertise we serve each college and university partner with an unwavering commitment to their goals and success. In pursuit of this, we embrace the following ideals: Partners First: Deliver high-quality service and a positive return on investment. Trust: Build long-term relationships and deliver continuous value. Lifelong Learning : Continue to learn and evolve with the industry. Informed Action : Use data to improve outcomes for students, families, colleges, and universities. The MARKETview Platform MARKETview is a comparative analytics software platform that provides higher ed leaders with data that is updated and delivered daily, organized at the student-record level and standardized across schools. By harnessing tens of millions of student records and augmenting them with household consumer data our partners can now know more about their students than ever before. Who We Serve We take great pride in supporting a variety of traditional four-year, nonprofit institutions of higher education across the United States.