Amanda Lang

Senior Director Of Digital Strategy And Marketing at Marquette University

Amanda Lang currently serves as the Senior Director of Digital Strategy and Marketing at Marquette University, where a leadership role involves managing the university's digital identity and transforming its fundraising efforts, resulting in over $117 million raised and nearly 5,000 new donors in fiscal year 2022. Previous experience includes various positions at Kohl's, culminating as Senior Digital Content Strategy Leader, where significant contributions included driving over 75% of the digital business and generating substantial incremental sales. Amanda's early career featured blogging for Their Campus Media and CollegeFashionista, as well as roles in journalism at the Indiana Daily Student. Amanda holds Bachelor of Arts degrees in Journalism and Fashion Merchandising from Indiana University Bloomington.

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