Prerna Borane

Email QA Specialist at Marrina Decisions

Prerna Borane has extensive experience in the technology sector, currently serving as an Email QA Specialist at Marrina Decisions since January 2022. Prior to this role, Prerna worked as an Email Operation Engineer at Niche Software Solutions in Pune from September 2017 to May 2021, and as a Software Tester at SSP Technology Pune from January 2017 to September 2017. Prerna holds a Master of Engineering (M.Eng.) in Communication Systems from D.N. Patel College of Engineering, completed in 2017, and a Bachelor of Engineering (BE) in Electronics and Telecommunication from D.N.P. College of Engineering, earned in 2015.

Location

Pune, India

Links


Org chart

No direct reports

Teams


Offices

This person is not in any offices


Marrina Decisions

WE ARE MARRINA One of the most time-consuming yet highly-valuable aspects of the marketer’s role is Email Production. Our dedicated team of experienced email and landing page professionals, along with our well-tested development and QA processes, creates high impacting responsive email campaigns. As a leading Email Marketing Agency, let us help you achieve excellent results with quicker execution for those much needed Flawless Emails, empowering you to achieve your goals. OUR PROVEN PROCESS Over 54% of companies have six or more emails in production at one time, with 31% having less than half a week of work going into each one. With so many balls in the air at once, it’s crucial to have a tried and true process for getting emails planned, created, and launched on time. STRATEGY: FULLY EQUIPPING YOU FOR THE VOYAGE Thoroughly defining your email marketing campaign strategy and goals helps guide the direction of your campaign and makes it easier to measure the success of your efforts. We bring expertise to the table to ask the right questions, collect all the requirements in an organized way, and proceed with skilled and efficient execution and campaign management. DEVELOPMENT: ASSURING QUALITY & SMOOTH SAILING Our experts create custom, scalable, and responsive email and landing page templates for optimal performance. But all this work is wasted if there are mistakes, so our foolproof QA process is vital to illuminate any issues. Configuration details, campaign members, email tests, and schedule information are presented to you for final pre-launch approvals. LAUNCH: SETTING SAIL AND STAYING ON COURSE Once approved, email launch monitoring ensures things went off as scheduled and anticipated, on time, and flawless. Post-launch email performance reporting and analysis of A/B testing, within a day after sending and updating after several days, highlights testing results, tweaks, successes, and ROI.


Industries

Employees

11-50

Links