Ms. Hobart serves as President and Chief Executive Officer of DICK'S Sporting Goods. She is the third CEO in the company's 75-year history and the first non-family member CEO.
Ms. Hobart joined DICK'S in February 2011 as Senior Vice President and Chief Marketing Officer (CMO). In her time as CMO, Ms. Hobart revamped the company's marketing efforts, drove significant improvement in the return on investment of the marketing spend and was instrumental in developing and launching DICK’S CALIA brand. Ms. Hobart was promoted to Executive Vice President and CMO and later to Executive Vice President, Chief Customer & Digital Officer. She became President of DICK'S in May 2017, overseeing the stores, marketing, eCommerce, technology, human resources, communications, legal and strategy & analytics organizations, and became President and CEO in February 2021.
Ms. Hobart has also served on the DICK'S board of directors since January 2018 and is President of The DICK'S Sporting Goods Foundation. Under Ms. Hobart’s leadership, The DICK'S Sporting Goods Foundation developed its signature Sports Matter initiative in 2014, which has enabled over one million children to have access to sports. Prior to joining DICK'S, Ms. Hobart spent 14 years at PepsiCo in various leadership roles. Prior to PepsiCo, Ms. Hobart was at Wells Fargo Bank and JP Morgan Chase.
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