Will Clayton

Will Clayton serves as the Data Privacy Director at Marriott Vacations Worldwide, where responsibilities include utilizing tools like OneTrust and TrustArc to manage consent and preference while supporting ethical marketing efforts. In addition, Will operates a consulting practice focused on privacy and marketing technology, offering expert witness services and training on privacy policies and practices. Previous roles include Vice President of Digital Tag Management at JPMorganChase, where Will developed migration plans for tag management systems, and Vice President of Digital Product Management and Privacy at Wiland, overseeing the delivery of digital offerings and leading product teams. Will also has experience as Sr. Director of Products, Privacy, and Field Marketing at TruEffect, where contributions enhanced product scalability and attracted significant investments. Will holds a BS in Education with a focus on Physics from Brigham Young University and an MBA in Product Innovation Management and Marketing from North Carolina State University.