Char Kershaw

Director, Customer Development at Mars United Commerce

Char Kershaw has a diverse and extensive work experience in the marketing and advertising industry. They started their career at Verizon Wireless in 2005, working as a Marketing Specialist and later transitioned to the role of Marketing Analyst - Strategic Pricing. In 2010, they joined Acxiom as an Account Manager and eventually became a Senior Account Manager. In 2016, Char moved to Zeta Global as a Senior Account Manager. They then worked at Arc Worldwide as a Sr. Account Supervisor from 2018 to 2021. Currently, Char is employed at The Mars Agency, where they hold the position of Senior Manager and recently transitioned to the role of Director, Customer Development.

Char Kershaw earned a Bachelor of Arts (B.A.) degree in Organizational Communication/Integrated Marketing Communications from SUNY Geneseo, attending from 2002 to 2006. Additionally, Char obtained a Walmart Connect Retail Media Certification from Walmart in November 2023.

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