Bethany McDonald has extensive experience in market insights and analytics, currently serving as Vice President of OneInsights at Mars since May 2016. Previously, Bethany held various roles at Nielsen from May 2011 to May 2016, including Associate Client Director in Consumer & Shopper Insights. Earlier career positions include Senior Project Manager at Millward Brown and Assistant Project Manager at Kantar Operations, among others. Bethany earned an MBA in Brand Management from DePaul Driehaus College of Business and holds a Bachelor of Arts degree in Political Science, Psychology, and Economics from the University of Illinois Urbana-Champaign.