Fernando Silva

Fernando Silva has over 16 years of extensive experience in marketing and brand management, currently serving as Vice President of Marketing at Mars since 2007. Silva has led significant brands within the Mars Petcare portfolio, focusing on innovation and effective communication to drive demand. Previously, Silva held various positions including Marketing Director and Sr. Brand Portfolio Manager, overseeing brand strategy and portfolio management across multiple regions. Fernando's earlier career includes roles at Danone and Cervecería Cuauhtémoc-Moctezuma, as well as co-founding a business in the bottling industry. Silva holds an MBA from Penn State University and a BA in Marketing from Tecnológico de Monterrey. Additionally, Fernando serves on the Board of Directors for Harpeth Conservancy.