Freya Peng

Freya Peng is a seasoned executive with over 18 years of experience in digital innovation and technology transformation within prominent organizations, most notably at Mars Inc. since July 2015, where Freya serves as Vice President and Chief Digital and Information Officer. Responsibilities include leading the China Digital Innovation Center, implementing AI and machine learning innovations, and driving comprehensive digital strategies across Asia-Pacific for multiple Mars segments. Prior experience at Procter & Gamble involved roles such as Greater China eCommerce IT Lead and APAC Supply Chain Shared Service Head, where achievements encompassed substantial cost savings and significant improvements in operational efficiency through digital enhancements. Freya holds both a Bachelor's and Master's degree in Management Information Systems from Nankai University.