Marissa Beck Viola

Marissa Beck Viola currently serves as the VP of Global Brand Experience for M&M'S at Mars, where responsibilities include leading global brand identity and content creation for M&M’S and Skittles, overseeing remote teams and global agencies to enhance brand initiatives. Prior to this role, Marissa held various positions at Mattel, Inc., advancing to Head of Global Brand Communications, where strategies for a $4.5 billion portfolio were developed to boost brand awareness and revenue. Earlier experiences include several roles at Ketchum Public Relations, culminating in Senior Account Executive, and internships with Z Communications, Glam Media, and FOX News Bureau. Marissa holds a B.A. from UC Santa Barbara.