Serena Richardson

Serena Richardson is a seasoned automotive industry professional with extensive management experience. Currently serving as General Manager at Marshall Motor Group since March 2024, Serena has previously held positions including Franchise Manager at Marriott Motor Group and General Manager for Kia at Marshall Motor Group. Other notable roles include Head of Business at Pendragon PLC and General Manager as well as Brand Manager for Kia at Marshall Motor Group. Serena's career in the automotive sector began after completing education at Thurleston High School from 1995 to 2000.