Bill Smart

Bill Smart is an experienced professional in the wine industry, currently serving as General Manager at Martinelli Winery & Vineyards since October 2023. Previously, Bill held the same position at Limerick Lane Cellars from March 2023 to October 2023 and was Vice President and General Manager at Lambert Bridge Winery from November 2015 to February 2023, where responsibilities included overseeing operations and aligning business strategy with family values. Bill's career also includes a tenure as Director of Marketing and Communications at Dry Creek Vineyard from January 2005 to November 2015, focusing on public relations and marketing efforts. Initial experience includes serving as Marketing Assistant at St. Supery Estate Vineyards & Winery from January 2002 to January 2004. Educational qualifications include a Wine Executive Program from the University of California, Davis, and a B.S. in Business Administration with a focus on Marketing and Finance from Northern Arizona University.