Zoha Mushtaq

Zoha Mushtaq is an accomplished professional in digital product management and growth marketing, currently serving as VP Senior Product Manager for Digital Sales at NeoBiz, Mashreq since December 2023. Previously, Zoha held the position of Executive Manager for Growth Marketing at easypaisa digital bank, where significant achievements included optimizing the customer onboarding process and increasing organic user acquisition substantially. Prior experience includes roles at Telenor, where Zoha managed digital product partnerships and contributed to substantial growth in user engagement and subscription rates. Educational qualifications include an Executive MBA from Shaheed Zulfikar Ali Bhutto Institute of Science and Technology and a Bachelor's degree in Computer Science from COMSATS Institute of Information Technology.