We specialize in Marketing Mix Modeling (MMM) and Media Effectiveness Measurement. We offer our clients a comprehensive MMM software suite backed up by a wide range of managed services solutions to help identify sales drivers, measure MROI and optimize Marketing budgets.

Advertising

Analytics

Information Technology

Marketing

Software

MASS Analytics

Yahia Ben Hassine

Dr. Ramla Jarrar

Tarek Chebil

Selim Ben Hadj Yahia

Ghaufrane Ben Mabrouk

Cyrine Bel Haj Khalifa

Besma Abdelly

Ahlem Naceur (She, Her)

The Software Development Team at MASS Analytics is responsible for designing, building, and maintaining our comprehensive Marketing Mix Modeling (MMM) software suite. This includes developing new features, ensuring system scalability, managing cloud infrastructure, and performing rigorous quality assurance testing to deliver a robust and efficient tool for measuring media effectiveness and optimizing marketing budgets.

Software Development Team

Data Science and Analysis

Sales and Business Development

Software Development Team

About

Team members

Other teams at MASS Analytics

Data Science and Analysis

Sales and Business Development