Allison Hertzberg

Director, Digital And Social Marketing at Mastercard

Allison Hertzberg is an accomplished marketing professional with extensive experience in digital and social marketing, entrepreneurship, and brand engagement. Currently serving as the Director of Digital and Social Marketing at Mastercard since January 2022, Hertzberg previously owned and designed handmade jewelry at Accessories By ASH. Notable roles also include Senior Manager at American Express, where contributions focused on content and digital engagement for small businesses, and Global Digital Marketing Manager at The Estée Lauder Companies Inc., directing global fragrance and beauty launches. Hertzberg's earlier career includes significant positions in integrated marketing at PureWow and various marketing roles at Avon Products Inc., among others. Hertzberg holds a BA in American Studies with a Film Concentration from Colby College and an MBA in Marketing and Management from Baruch College.

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