Carmel Scharf is an experienced professional in experience research and content design, currently serving as a Senior Experience Researcher at Mastercard since October 2025. Previously, Carmel held the position of Senior Content Designer at Hello Heart and contributed as a Guest Lecturer at Bezalel Academy of Art and Design from August 2022 to September 2024. Experience includes roles as a UX Writing Mentor at UX Writing Hub, Senior UX Writer at Soluto, UX Writer at Localize.city, Marcom Manager & UX Writer at Cognni, and a Research Assistant at the Ministry of Health Israel. Carmel's educational background includes a Master of Public Health from Tel Aviv University and a BA in Women's & Gender Studies and French Language from Wellesley College.
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