Isabela Tazima is a skilled marketing and data analytics professional with a background in behavioral economics from Universidade de São Paulo. With experience spanning from an internship at FIPE to roles at prominent companies such as Mavens of London, Mastercard, and Parfums Christian Dior, Isabela has effectively managed digital analytics, marketing strategies, and customer insights across diverse sectors. Key accomplishments include leading impactful loyalty program initiatives at Mastercard, crafting strategic marketing plans for luxury brands, and generating actionable analytics to optimize campaign performance. Currently serving as a Pre-Engagement Associate Manager at Mastercard, Isabela's career reflects a strong capability in data-driven decision-making and strategic brand management.
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