Lisa Maxwell is a marketing leader who currently serves as the Vice President of B2B Marketing for Digital Partners & Fintechs at Mastercard. They previously held various leadership roles within Mastercard, focusing on global product marketing and integrated B2B campaigns. Earlier in their career, they gained valuable experience at GlaxoSmithKline, where they turned underperforming products into market successes. Lisa believes in the power of investing in under-resourced communities and serves on the board of the GrassROOTS Community Foundation. Their leadership has garnered recognition, including a position on the jury for the 2025 Cannes Lions Creative B2B awards.
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