Raul B.

Raul B. is a seasoned growth and full-funnel marketing leader with expertise in CRM and lifecycle management, currently serving as the Marketing Services Director at Mastercard. With a career spanning over 15 years, Raul has driven acquisition, engagement, and loyalty strategies in the financial services sector. Their previous roles include Head of Growth at Superdigital and Head of Marketing at Jolivi Natural Health, along with significant contributions to various well-known organizations such as UNICEF, with responsibilities including digital strategy formulation and project management. Raul holds multiple degrees, including a Master's in Design and Innovation and a Graduate Diploma in Business Management, showcasing a strong academic foundation to complement their extensive professional experience.