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Serda E.

Vice President, Global Brand Strategy And Management

Serda E. is an accomplished executive currently serving as Vice President of Global Brand Strategy and Management at Mastercard since October 2020, where previous roles included Chief of Staff to Craig Vosburg and Vice President of Global Merchants and Strategic Initiatives. Prior experience at Mastercard from June 2012 to April 2019 included Chief of Staff to the President & Inclusion Lead for North America and Vice President of Communications and Philanthropy. Earlier career highlights include managing corporate public relations at Rogers Communications, leading communications for the Vancouver Olympics 2010 with the Government of Ontario, and serving as a Senior Communications Advisor in the Office of the Premier of Ontario. Serda E. holds an Hons. BA in Political Science and History from the University of Toronto, an MA in Political Psychology from The George Washington University, and is pursuing further education at Harvard Extension School. Professional development includes certificates in Creative Writing and Reputation Management.

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