Weixin Li

Weixin (Irene) Li is an Associate Managing Consultant and Creative Strategist currently at MasterCard, where they focus on innovative consulting approaches. Previously, they held roles at Publicis Groupe, contributing significantly to projects involving digital transformation and brand strategy for major clients like Pfizer and lululemon. With a Master's degree in Digital Humanities from UCL and a Bachelor's in Broadcasting Journalism from the Communication University of China, Weixin has cultivated a strong foundation in data analytics and consumer insights. Additionally, they are a Weibo-certified food blogger with a substantial following, showcasing their diverse interests beyond consulting.