Kathryn Allen

Account Executive at Masterminds

Kathryn Allen has been working in the field of marketing and account management since 2012. Kathryn started their career as an Administrative Assistant at CKM Group, LLC in 2012 and held this role until 2016. In 2016, they began working as a Marketing Intern at Wakefern Food Corp., where they tracked coupon redemptions by store location, aided in the design of marketing materials, and chose items to be featured in direct mail pieces. In 2017, they took on a new role as a Retail Account Executive at Wakefern Food Corp., where they oversaw 7 accounts and 82 store locations, consulted with clients to discuss advertising/marketing needs and strategy, and coordinated omnichannel campaigns from conception to execution. Kathryn also held a Marketing Intern role at Wazi Shoes in 2017, where they maintained and updated press and influencer lists, managed a Mailchimp account, and assisted in the design and creation of social media posts and advertisements. Currently, they are an Account Executive at Masterminds, a position they have held since 2022.

Kathryn Allen received a Bachelor of Science (B.S.) in Advertising and Web Design from Rider University in 2017, following their enrollment in 2014. Kathryn then returned to Rider University and obtained a Master of Business Administration - MBA in 2022. Additionally, they were a Member of Beta Gamma Sigma in February 2022.

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