Jennifer Barr

Jennifer Barr has extensive experience in marketing and communications, currently serving as the Sr. Manager of Marketing & Communications at WOW! mobile boutique since July 2017. In this role, Jennifer oversees all marketing projects and campaigns, develops strategic marketing initiatives, manages pricing and promotional execution, and supervises communication efforts, making significant contributions to the company's marketing strategies and internal communications. Previous positions include Pricing and Communications Manager and Analyst, where Jennifer focused on transparent messaging and promotional execution. Jennifer also has a background in management at Vaughan Mills, where key achievements included significantly increasing store sales, and has experience in digital marketing and content creation from roles at Select Art Galleries and the University of Ontario Institute of Technology. Educational qualifications include a Bachelor of Arts in Canadian Studies from Trent University and an Advanced Diploma in Mass Media, Journalism from Durham College.