Glen Kristensen currently serves as Vice President Qualitative at Basis Research since April 2025 and holds the position of VP Qualitative Insight at Material since March 2022. Previously, Glen was Strategy Director at Hall & Partners and Director, Qualitative at Hypothesis Group, with experience at Flamingo as Associate Director focused on consumer mindset interpretation and managing international research projects. Earlier, Glen worked as Senior Project Manager at SCB Partners, conducting multinational market research and business development, and began as News Editor + Researcher at International Fund Investment, where responsibilities included editing and conducting high-level interviews. Glen earned a BA/Hons in Journalism from Liverpool John Moores University from 2003 to 2006.
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