Rebecca Berry is a seasoned qualitative researcher with extensive experience in managing projects across various industries, including technology and finance. Currently serving as the Senior Director of Qualitative Insights at Material, responsibilities include overseeing qualitative research initiatives and providing actionable recommendations for clients. Previously, as Research and Insights Director at Shift Insight, Rebecca led qualitative projects and mentored junior team members. With a solid foundation in project management, Rebecca has held various roles at Shift Learning and gained skills in focus group moderation, report writing, and client management. Educational credentials include a Professional Consulting Level 7 Diploma from the Chartered Management Institute, an MRS Advanced Certificate in Social and Market Research Practice, a PGCE from the University of Cambridge, and a BA in Drama and Theatre Studies from Royal Holloway, University of London.
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