Robert McClarin

Robert McClarin is an experienced marketing and CRM professional, currently serving as the Sr. Director of Loyalty & CRM at Material since July 2023. With a strong background in customer engagement strategies, McClarin has held significant roles including Board Member at Grayhawk DJC and Life Leaf Remedies, Strategy Director at Razorfish, and VP of Consumer Engagement at PDI Technologies. Prior positions include Consulting Partner at Brierley, where McClarin led the development of a new CRM practice, and VP of Product at PnP Loyalty, focusing on cloud-based loyalty solutions. McClarin's career also includes pivotal roles at 7-Eleven, Monitronics International, and Protection One, demonstrating a consistent track record in loyalty program development and strategic marketing. McClarin holds a Bachelor's degree in Marketing from the W. P. Carey School of Business at Arizona State University.