Edi Firer has extensive experience in sales and management, beginning as a Store Manager at Bug Multisystem Ltd. from November 2007 to May 2016, where responsibilities included providing technology solutions and overseeing Network Operations departments. Currently, Edi serves as the Head of Sales and Contracts in the Professional Services Department at Matrix since 2016. Edi holds a Master's degree in Business Administration (MBA) with a focus on Marketing and Advertising from The College of Management Academic Studies, obtained between 2013 and 2016, as well as a Bachelor's degree in Economics and Management from The Open University Israel, completed from 2008 to 2012.
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