Allen Fu

Allen Fu is an experienced sales professional with a strong background in omni-channel sales management, currently serving as Sales Director China at Mattel, Inc. since February 2023 and Hasbro since February 2020. Previous roles include Director of Sales at ALDI China and National Modern Trade & E Commerce Director at Perfetti Van Melle. Allen also held significant positions at GlaxoSmithKline in FMCG, Hershey's managing key national accounts, Gallo Worldwide overseeing sales responsibilities, and Mars in various sales and marketing roles throughout multiple regions in China. Allen Fu holds a bachelor's degree in Business Management from Dalian University of Technology.